Digging up some new business

Sorry, couldn’t resist.

“Local TV Garners Revenue From Obituaries” reads the headline for this story about “a CBS affiliate in Saginaw, Mich., [that] is generating revenue by running on-air and online obituary ads after three of the region’s four daily newspapers reduced publication to three days a week. The venture could make obits “one of our top billers within two years,” said Jeff Guilbert, general sales manager of WNEM.”

Seems appropriate since the regular newspaper business is dying anyway.

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  • A reluctant welcome

    It’s no secret what’s going on the field of print journalism. It’s going into the crapper. I wonder if Mr. Internet realized this would happen when he invented the World Wide Web. Regardless, the situation is here and we’re stuck with it. The purpose of this blog is to blow off a little steam, and I invite my fellow ink-stained wretches to join in with their own tales of woe or triumph. Maybe this will turn into a nice little support network. Questions? Suggestions? E-mail me at worriedjournalist(at) gmail(dot)com.
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