Do the math, buddy

Or “Forever is a long, long time.”

During the recent panel discussion on “Big Ideas and New Opportunities for 2010 and Beyond,” sponsored by FolioMag.com, David Nussbaum, CEO of enthusiast magazine and book publisher F+W Media, said “The magazine business, particularly if you’re dominated by print advertising, is going to continue to be a no-growth to a declining business—probably forever.”

Forever? Well that seems like a good news/bad news situation: The problem will get worse, but at least it’ll still be there. Better than not being there, I guess.

I recall reading one of the philosophical/physics books which discussed a driver who was cited for failing to come to a full stop at a stop sign. The book described how you can never actually come to a full stop since theoretically you’re always moving half-way between where you are and where you’re going.

[crickets]

It sounded deeper at the time.

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  • A reluctant welcome

    It’s no secret what’s going on the field of print journalism. It’s going into the crapper. I wonder if Mr. Internet realized this would happen when he invented the World Wide Web. Regardless, the situation is here and we’re stuck with it. The purpose of this blog is to blow off a little steam, and I invite my fellow ink-stained wretches to join in with their own tales of woe or triumph. Maybe this will turn into a nice little support network. Questions? Suggestions? E-mail me at worriedjournalist(at) gmail(dot)com.
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